{50 shades of gray – the paint edition}

 Shades of Gray to Fit Any Room

There is quite the buzz in the air about the movie, 50 Shades of Grey, you can’t help but read about it, hear about it, and see it everywhere. People can’t seem to get enough of it. So welcome to 50 Shades of Gray – The Paint Edition.

Langdon Dove

Langdon Dove by Hirshfield’s |Highmark Builders

Shades of Gray to Warm A Room

Shades of gray that work well in our cool climate are the warmer grays. These are the grays that have gold or brown undertones as compared to the blue undertones that tend to look too cool for our weather.

Hirshfield’s color expert, Mark Masica says grays work easily in most any room, “ I’m old school and about the only areas I would not use a gray would be in a nursery or young child’s room, where I still like the brighter, more playful colors.”

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{color of the month: heart to heart 1100}

Heart to Heart 1100 paint color

February Color of the Month

Heart to Heart 1100 is our choice for the color of the month of February.  The perfect color to yank you out of the winter doldrums . . . reminds you that spring is right around the corner.  Dreamy, bright and playful, Heart to Heart bridges the gap between red and orange. If you can’t commit to an entire room of Heart to Heart 1100, a feature wall or piece of furniture painted in this vibrant color makes for a cheerful focal point in any room. Read the rest of this entry »

{january color of the month: sugar dust white}

Warm Off-White Paint Color with Yellow Undertones

Sugar Dust 0011

January Color of the Month

What better way to start the New Year than with a fresh slate, or rather, a fresh coat of paint on your walls? This month we celebrate our favorite warm color – the dreamy Sugar Dust. This off-white color evokes tranquility and a sense of peacefulness, making it a hands-down favorite among Hirshfield’s designers and staff. So, warm up this winter with a little Sugar Dust sprinkled throughout your home.

“Sugar Dust 0011 has just enough golden undertones to make it a warm off-white that works well in our Minnesota climate,” says Mark Masica, Hirshfield Color Services Manager.”

Sugar Dust 0011 paint color

Sugar Dust 0011 is shown on the fireplace breast, ceiling, and trim | Cyndi Parker Interiors

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{color of the month: back to basics 0255}

Back to Basics 0255

Color of the month!

Warm up with December’s Color of the month: Back to Basics 0255.  Clean. Crisp. Classic. Hirshfield’s Color of the Month exemplifies how neutrals — yes, the clean camel “Back to Basics” is a neutral — are visually warming up this season.  For a medium-tone color it has a light and airy feel with no dominant undertones. It’s the perfect complement to the ever-popular gray palette, which often times benefits from a warming touch (see our clean camel / gray combinations below). Back to Basics represents the non-metallic color of gold which is popular today and as a paint color looks great with trim simply painted white. Jewel tones are trending clearer and Back to Basics will work well with those colors, too.  This is one instance where back to basics is fashion forward.  Onward. Read the rest of this entry »

{friday finds: color of the month}

Color of the Month: Souffle 0139

Today’s pastels are softer and more complex than their sugary predecessors.  Souffle 0139, a semi-sweet variation of pink, is our November Color of the Month.  With its subtle brown undertones, Souffle falls within the category we affectionately refer to as the Dirty Pastels.  Softly muted colors: think blush, dusty pink, dusty rose.  Neither feminine nor masculine.  But infinitely useable.  Hirshfield’s Souffle makes a great background color for walls affording accents of moody grey, blue, and green, to appropriately pop.

Souffle 0139

From Hirshfield’s Color Is fandeck

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{friday finds: exterior painting tips for fall weather}

Goldsmith Painting

Goldsmith Painting

Things to know when painting in cool weather

Rather than endure the sweltering summer heat, many people prefer to take on exterior painting projects in cooler, more temperate fall weather. However, crisp mornings and warm afternoons often give way to cool evenings and when the thermometer drops, painters must take heed of special precautions. If you’re considering applying a new exterior paint color to your home this fall Hirshfield’s expert, Mark Masica, says the best time to paint is typically between 10:00a.m. and 3:00p.m. He also has recommends these exterior painting tips for fall weather:

50-degrees

Masica says, for best results you should not apply paint or stains in temperatures below 50-degrees. Not following these guidelines can cut years off the life of the paint job, before cracking and loss of adhesion set in. However, Hirshfield’s Paint Manufacturing has a complete line of premium 100% acrylic latex paints and primers that have been specially formulated to be used in temperatures as low as 35°F. Keep in mind, in ideal situations, the air and surface temperatures should not drop below 35° for 36 hours after application to allow proper drying and film formation.

Start on the sunny side of the house

In the hot and humid summer months, it’s common practice for painters to begin painting on the shady side of a house and working around the home to avoid the glare of the sun. In the fall, it’s the exact opposite. When possible start painting on the sunny side of the house and follow the sun around your home.

Be patient

Keep in mind that lower temperatures mean slower drying and longer curing times, which means be patient. Allow ample time between coats, generally 24-hours. Masica adds, “this is especially critical when you’re painting with darker colors, which have more colorant, or when applying a latex paint over an alkyd primer.”

Pay attention to the dew points

Here’s a thumbnail meteorology lesson, the dew point is the temperature at which moisture will condense on a surface. So, what does this mean for you painters? Paints, stains, or primers should not be applied unless the surface temperature is at least 5° higher than the dew point. Remember that all surfaces to be stained or painted need to be clean and dry. If dew forms on a painted surface that hasn’t had a chance cure properly, you may experience some water spotting or surfactant leaching problems, especially in darker colors.

Since Frank and Elizabeth Hirshfield opened their first store in 1894, it has been our mission to do the best job possible meeting customer needs and solving customer problems. Hirshfield’s. People and products you can trust.

 

{hirshfield’s paint colors showcased}

 

Hirshfield's fan deck

Hirshfield’s is a member of Color Guild which is comprised of more than 55 independent paint manufacturers from 14 different countries and is dedicated to the marketing, promotion and selling of paint products. The combined expertise and experience of the member companies makes Color Guild uniquely qualified to serve as a definitive resource on color and coatings. Color Guild colorists work tirelessly to predict and present trend colors 12 to 18 months in advance of their entrée into the marketplace. These color experts carefully separate the fads from the facts as they identify the color trends that keep consumers ahead of the ever-changing color curve making Color Guild a global paint and color authority.

Color Guild’s fan deck is named “Color Is” and offers 1,320 colors for any space or environment you want to create. The shades in the fan deck bring out the best in each room. Here are some of the Color Is hues brought to life:

Hirshfield's Paint Color Is

Traditional Kids by Lake Oswego Interior Designers & Decorators - Lord Design

This charming door is Childhood Crush | 1088, and the quaint exterior is Sharkfin | 0574 Read the rest of this entry »

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