{friday finds: emerald: 2013 pantone color of the year}




Design Seeds






Grace Kelly

One of my favorite days ev-var is when Pantone announces their color of the year. This past week Pantone announced their 2013 Color of the Year: Emerald!

“The most abundant hue in nature, the human eye sees more green than any other color in the spectrum,” said Leatrice Eiseman, executive director of the Pantone Color Institute®. “As it has throughout history, multifaceted Emerald continues to sparkle and fascinate. Symbolically, Emerald brings a sense of clarity, renewal and rejuvenation, which is so important in today’s complex world. This powerful and universally-appealing tone translates easily to both fashion and home interiors.”

Back in June I did a Friday Finds post on the color green. I posed the question at the beginning of the post:  Do you get the vibe that green is starting to crowd tangerine tango out of the limelight and getting a head start on becoming the darling of 2013? *As Eiseman describes it, a color begins to appear in the consumer’s “peripheral vision.” “Oh, there’s yellow-green there and yellow-green there, hmmm, it’s not such a bad color…” Even before this weeks announcement by Pantone, green has been gaining popularity this past year with the likes of citron, kelly, and mint.

Will the 2013 Color of the Year will be making an appearance in your home? Or is it too soon to tell? We’re hoping some lively, unifying, and luxurious, green paint from Hirshfield’s makes an appearance on your walls for a pop of color.


Hirshfield’s partnership with Second Harvest Heartland has been extended through Tuesday, December 11, 2012. Save 20% on your paint purchase with a food donation.

For all the emerald intel, click on this link to the Pantone site. Enjoy your weekend!

*Slate article: http://www.slate.com/articles/arts/design/2012/04/pantone_color_forecasts_are_they_accurate_.3.html

{food drive}

Hirshfield’s is happy to be partnering with Second Harvest Heartland (find them on Facebook and Twitter!) to restock Minnesota’s food shelves! Now through November 28 drop off a non-perishable food item at any Hirshfield’s location and receive 20% off any Hirshfield’s brand paint purchase.

Check out how much we collected last year! We hope to bring in even more donations this year!

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